Using real-time intelligence and rapid responsiveness, we deliver persuasive and personalized customer experiences at unparalleled scale.
Maximize customer relationships to either solve a business problem or capitalize on an opportunity.
Insights that allow you to personalize messages in a meaningful and motivating way, with fully customizable segments.
Ensure optimized offerings for individual shoppers with an array of channel-agnostic activation options.
A full lineup of proprietary solutions for Retail and Brand, proven to drive penetration, frequency, volume and loyalty.
"One Voice" media and content management that brings a whole new level of responsiveness.
Since data is what we do best, we'll just let the numbers speak for themselves.
Shopper IDs
Digital/TV Network IDs
Digital/TV Network Mobile Device IDs
Digital/TV Network Shopper IDs
HH TV Panel Data
Households with Digital/TV Shopper IDs
Sales Observed Annually
Shopper Trips Observed Annually
Annual Value Delivered to Customers
Retail Banners
Retail Stores
Total Lanes
As allergy sufferers deal with wheezing and sneezing to varying degrees depending upon where they live in the U.S., and as the nation braces for cold and flu season to set in during the midst of a pandemic, shopper intelligence leader Catalina has launched two interactive heat maps to track the intensity and timing of these health maladies as they progress across the country. The data helps marketers of over-the-counter remedies and retailers pinpoint marketing opportunities.
Six months after the World Health Organization declared COVID-19 a pandemic on March 11, 2020, there has been a significant impact on grocery shopping behavior across the USA, according to shopper intelligence leader Catalina. Shoppers continue to spend more at the grocery store each month, while taking fewer trips. In August, spending per trip increased by 6%, with an overall increase from $310 to $330 per month, while shopping trips were nearly 11% lower compared to the same period in 2019.
605, a leading television measurement and analytics company, today announced new data partnerships with Catalina, PlaceIQ and Polk Automotive Solutions by IHS Markit, all the respective market leaders in shopper intelligence, geo-location and automotive information. The new relationships bring together ad exposure and content viewership with consumer behavior and business outcomes on a massive, unprecedented scale through 605’s TV measurement and attribution platforms: IMP4CT and PLATF0RM.
No matter what your goals are, we'll help deliver relevant and specific value to each one of your shoppers.
Catalina has been a trusted partner of world-class CPG brands for 35+ years.
