Relevant. Real Time. Results.

We combine our deep analytics and insights with the greatest buyer history database in the world to power our buyR3scienceTM solutions. Our solutions pinpoint the why behind every buy and mobilize meaningful, real-time engagement and results with the relevant 2% of buyers who drive 80% of brand volume (on average).

  • Retailers

    Grow sales and improve margins

    Increase loyalty

    Promote brand awareness

    Add value via our syndicated content

    Personalize the experience

  • CPG Brands

    Find/retain the right buyers

    Precision marketing performance

    Increase volume

    Drive trial and repeat

    Grow share and sales

  • Agencies

    Build brand equity down to store level

    Actionable, unique buyer data

    Unrivaled omni-channel reach

We have measurable outcomes down to a science!

  • Insights

    • Defending Supermarket Share when Lidl Comes to Town

      In today’s highly challenging, uber-competitive retail environment, attention must be paid when a successful, global discount supermarket chain like Lidl comes to town.

    • The Center Store Revolution

      According to the latest shopper intelligence from Catalina, center store categories remain strong, with 60 annual trips per shopper per store.

    • Catalina Purchase MultipliR

      Find your highest-value buyers and escalate their buy rate and your returns over time.

  • Press Releases

    • Catalina Names Gerald Sokol Jr. Chief Executive Officer

      St. Petersburg, Fla. (October 4, 2018) – Catalina, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, today announced that it has named Gerald “Jerry” Sokol Jr. as its new Chief Executive Officer, effective immediately. A pioneer in personalized marketing, Catalina is undertaking a…

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    • Catalina Shopper Intelligence Study Explores Impact of Lidl Store Openings on Competing Supermarkets and Demographic Shopper Groups

      Nearby Supermarkets Recovered Majority of Lost Sales After Just Two Months of Lidl Store Openings, Study Shows

      St. Petersburg, Fla. (June 30, 2018) — The opening of new U.S. stores by discount grocery giant Lidl was less disruptive to competing supermarkets than some grocers had originally feared, according to a study report released today by Catalina, the global leader in shopper intelligence and personalized digital media. Catalina…

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  • Accolades

    • For Barilla, it was key that we understand the dollar value of our mobile advertising in terms of actual sales lift.
      Beth Reilly Barilla
    • Catalina’s Data Two-ups Google
      Greg Girard IDC Retail Insights
    • Results included a return on ad spend of $5.84, blowing past benchmarks by 289 percent. Ad awareness rose 5.4 percent, exceeding benchmarks by 182 percent.
      David Gianatasio Adweek