We combine our deep analytics and insights with the greatest buyer history database in the world to power our buyR3scienceTM solutions. Our solutions pinpoint the why behind every buy and mobilize meaningful, real-time engagement and results with the relevant 2% of buyers who drive 80% of brand volume (on average).
In today’s highly challenging, uber-competitive retail environment, attention must be paid when a successful, global discount supermarket chain like Lidl comes to town.
According to the latest shopper intelligence from Catalina, center store categories remain strong, with 60 annual trips per shopper per store.
Find your highest-value buyers and escalate their buy rate and your returns over time.
St. Petersburg, Fla. (October 4, 2018) – Catalina, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, today announced that it has named Gerald “Jerry” Sokol Jr. as its new Chief Executive Officer, effective immediately. A pioneer in personalized marketing, Catalina is undertaking a…
St. Petersburg, Fla. (June 30, 2018) — The opening of new U.S. stores by discount grocery giant Lidl was less disruptive to competing supermarkets than some grocers had originally feared, according to a study report released today by Catalina, the global leader in shopper intelligence and personalized digital media. Catalina…
For Barilla, it was key that we understand the dollar value of our mobile advertising in terms of actual sales lift.
Catalina’s Data Two-ups Google
Results included a return on ad spend of $5.84, blowing past benchmarks by 289 percent. Ad awareness rose 5.4 percent, exceeding benchmarks by 182 percent.
