Keep Up With Catalina

Stay up to date by checking out our latest news coverage, press announcements, and industry event calendar.

  • In The News

    • Catalina partnership taps TV viewing habits to learn what you might buy

      Catalina, a St. Petersburg-based digital marketing firm, has partnered with a San Francisco-based software and analytics firm, Samba TV, to better understand what consumers like to buy.

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    • Catalina partners with San Francisco TV data and analytics company

      Catalina Marketing has partnered with a San Francisco-based data and analytics company with the goal of integrating shoppers’ behavioral data and video analytics to help marketers target shoppers on a more personal level.

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    • Catalina And Samba TV Partner To Significantly Transform Media And Measurement Landscape

      Catalina Marketing, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, and Samba TV, the leading provider of global TV data and audience analytics, have partnered to integrate shopper behavioral data and video viewership insights at massive, unprecedented scale, encompassing tens of millions of…

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    • Engage Your Consumers Through Hyper-Personalization

      Since the dawning of the web age in 1991, when the internet became publicly available, the pace of technological innovation has been exhausting, with mobile, voice and artificial intelligence creating marketing opportunities and platforms that were unimaginable three short decades ago.

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  • Press Releases

    • CATALINA AND SAMBA TV PARTNER TO SIGNIFICANTLY TRANSFORM MEDIA AND MEASUREMENT LANDSCAPE

      Partnership Enables Media Planning, Execution and Measurement Tied to Outcomes Built on Granular Understanding of What Consumers Watch and Buy

      St. Petersburg, FL and San Francisco, CA, June 4, 2019 – Catalina Marketing, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, and Samba TV, the leading provider of global TV data and audience analytics, have partnered to integrate shopper behavioral data and video…

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    • Catalina Partners with GlobalLogic to Drive Digital Innovation

      Partnership to Fuel Innovation and Accelerate New Product Offerings

      Catalina, the market leader in shopper intelligence and personalized digital media that converts shoppers into buyers, today announced it has selected GlobalLogic to help bolster innovation, and accelerate the development and delivery of its robust product pipeline – bringing new data-driven products and digital solutions to market more quickly. “Today’s…

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  • Industry Events

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