President, Catalina International
William is President of Catalina International, responsible for leading and overseeing all aspects of Catalina’s current international business and expansion efforts.
William joined Catalina France in 1996 as commercial director and CEO. Since 2010, he also held the position of Executive Vice President Europe, in charge of information systems and human resources for France and Germany.
Prior to Catalina, William was an Account Director at Nielsen marketing research, focusing on analyzing markets to better meet the needs of their consumers. He was responsible for handling a portfolio of clients, driving client satisfaction and thought leadership via the development and delivery of industry trends, reviews and presentations, and managing daily servicing needs to further drive the relationship with clients.
William is a big dreamer, has a great love for travel and a passion for photography. William received his Master’s degree in Marketing / International Trade at Institut Commercial de Nancy.